Strategies That Generate Growth for Solar Energy Businesses
The Renewable Energy Industry is a new and dynamically developing industry worldwide, but many solar companies have various problems that are barriers to additional sales and company growth. Stamina offers sales solutions tailored to address the specific challenges faced by solar companies, empowering them to overcome barriers to additional sales and achieve sustainable growth in this dynamic industry.
Types of Renewable Energy Companies
Solar energy companies
Electric Car Dealers
Energy Storage Companies
Solar Installers
How to calculate sales plan for solar company?
Sales planning and strategy help solar energy companies find and connect with the best customers, making it easier to sell solar panels and energy solutions.
7 steps to create effective sales strategy for a solar company.
To create an effective sales plan for solar companies, analyze current customers and set measurable sales goals based on metrics such as average ticket value and deal closing conversion rate. Research the market to understand its size and capacity. Then, execute the necessary steps to implement the strategy.
Sales planning and strategy creation including:
Level 1: Sales Analyses / Diagnosis
Level 2: Market research (Insights)
Level 3: Setting measurable sales goals (KPIs)
Level 4: Necessary steps to reach the goals (Plan)
Level 5: Figuring out potential challenges (Manual Creation)
Level 6: Calculation of the salaries and number of staff
Level 7: Implementation
By knowing what customers want, you can offer the right products and focus their efforts where they count the most. Stamina can help your company to make all these steps.
Smart planning can save time and boost sales by 35%.
How to close high ticket values in the Solar industry?
Because of the longer sales cycles sales specialists in the solar industry usually struggle a lot during their sales process and the Sales4UP training we offer is about Human to Human relationships, how to build trust to close high-ticket value.
- 10 workshops in 30 hours
- Sales manual with 40 video lessons
- Qualified Sales specialist
- Certification
Triathlon offers a comprehensive approach to enhancing sales skills through a unique training program. Our platform provides online video lessons and interactive exercise digibook, ensuring an engaging and effective learning experience.
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Best CRM for Solar Companies
The Pipedrive CRM system helps renewable energy companies manage customer relationships more effectively, keeping track of sales, inquiries, and follow-ups in one place, making it easier to convert leads into successful solar projects.
CRM systems are crucial in the solar industry due to the long sales cycle. They help solar companies track every step of the sales journey, from sizing to after-sales processes for solar plants. By pinpointing where sales are dropping off, businesses can make adjustments and improve their sales process.
For B2C (Business to Consumer) Businesses:
Targeted Marketing: With CRM, solar companies can understand each customer better, allowing them to make ads that speak to people’s needs. This helps sell more to homeowners.
- Chatbot
- Live chat
- Web forms
- Email marketing
For B2B (Business to Business) Businesses:
Customized Solutions: CRM helps solar companies to offer what they really need and manage projects smoothly.
- Automations
- Email campaigns
- Reminder activities
- Sales insights
For B2G (Business to Government) Businesses:
Long Sales Cycles Management: Selling to the government takes time and involves many steps. CRM helps manage this journey from start to finish, making sure everything is done right and on time.
Why Choose Us?
Solutions with focus on results
Data driven performance management
Trained sales team with effective sales techniques
Sales Planning and CRM Implementation Success Case in Solar Industry
In the beginning, when the customer base was small, Ital Solar compny managed its work using Excel. After researching different CRM systems, the company chose Pipedrive.
As a result, Pipedrive implementation brought several benefits to Ital Solar, such as:
- Coordination of engineering works
- Coordinated customer base
- Calculation of conversion rates
- Clear planning of the working day
Initially, Ital Solar company began using the Pipedrive CRM system with only 3 users. In just one year, the company had already increased the number of users to 30. This serves as a clear indication that selecting the right CRM system can significantly boost a solar company's growth and sales performance.
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If you want to learn more about how Stamina can specifically benefit your company to increase sales performance, you can schedule a personalized consultancy.
