How Stamina Helped Happy Home Build a Connected Real Estate CRM Ecosystem

Happy Home is a starup real estate platform for the buyers and sellers in Real estate industry.

About Process

We started by analyzing Happy Home’s buyer and seller journey to understand how leads, properties, and customer interactions should flow through the business. Based on these requirements, we implemented a real estate-focused CRM and designed dedicated sales funnels for both buyers and sellers.

We then automated email and SMS communication to ensure timely follow-ups and consistent engagement throughout the sales process. Finally, we integrated the CRM with the website, enabling all incoming leads to be captured automatically and centralized in a single system, creating a scalable foundation for growth and operational efficiency.

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The problem

They needed to connect buyers and sellers all together, keep all the data together and sync it with the website platform.

What we built

  • Integration of a CRM system tailored to real estate operations.
  • Creation of customized sales funnels for both sellers and buyers to streamline the transaction process.
  • Implementation of automated email and SMS campaigns for buyers, ensuring timely follow-ups and engagement.
  • Seamless integration with the company’s website, allowing all incoming leads from the site to be automatically transferred to the CRM system.

Tools Implemented

The Results

37%
AI cut sales & marketing costs by
37%
time saving
Project launch and MVP

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