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How Stamina helped ARD Global build a stronger sales system
ARD Global is a printing and advertising company with more than 25 years of experience.
About Process
ARD Global was using Pipedrive and Trello separately, which created delays and errors when teams manually transferred project data between sales and execution workflows.
The company needed a cleaner handoff process from closed sales opportunities to operational task management. Stamina developed a no-code automation through Make to synchronize Pipedrive with Trello. When a deal reached a specific stage in Pipedrive, the system automatically created the correct Trello card with the required task details and board placement.
The automation helped ARD Global increase sales by 45%, improve efficiency by 56%, save 37% of time, and increase customer satisfaction by 70% by reducing manual transfer work and improving project coordination.
The problem
The company needed a more structured sales and marketing system, clearer customer segmentation, better data visibility, and a CRM-based process for managing growth.
What we built
- Sales and marketing audit
- Data analysis
- Customer categorization
- ICP & USP creation
- Sales and marketing planning & strategy
- Pipedrive CRM implementation
- Web development integrated with CRM
Integrations with WhatsApp, Google, email, LinkedIn, Ucraft, and Trello
Tools Implemented
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The Results
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